On-page optimization is an activity to boost the position of your blog in SERPs that are done within the scope of the blog itself. Some blogging activities that characterize on-page optimization include using SEO friendly templates, selecting blog titles relevant to blog content, installing meta descriptions and meta keywords, etc.
Off-page optimization in the form of blog optimization activities conducted outside the scope of the blog. Both on-page and off-page optimization both have an important role. On-page optimization can produce maximum results if off-page optimization is also done optimally. To be able to increase blog traffic significantly both of these optimization models are closely related to each other.
Blog optimization for off-page types is relatively time-consuming, especially for newly created blogs, both for blogs built using Blogger , WordPress , Drupal or other blog platforms. In this phase you are required to be more active in order to present your blog to search engines.
Off-page optimization is identical to link building (build backlinks). Forms of off-page optimization is quite diverse, but this type of optimization is not separated from link building activities. Backlink serves as a voter to help your blog appear on top of the search engines so that without armed with enough backlinks your blog will be difficult to compete with other blogs, except keywords that you shoot in the form of keyword low competition (low competition).
Although in recent months Google often gives an idea that blog or website optimization is no longer dependent on the quantity of backlinks, in fact the backlink is still one of the hundreds of most important support elements in the optimization process, with the backlink record is built with the following conditions:
- Backlinks are obtained from reputable weblogs (not spam weblogs).
- Backlink obtained from blogs that have relevance niche/theme with your blog.
- Backlinks are one way backlinks (not link exchange).
The right blog optimization strategy is very important to get maximum results. In fact, the concept of blog optimization is actually you have to prepare long before the blog you create so that the optimization process can be applied more effectively and structured. The forms of optimization techniques you apply will also determine the maximum possible outcome, and in this case I want to emphasize to you not to use aberrant optimization techniques, such as spamming, manipulative, and other types of blackhat optimizations.
Here are the blog optimization steps for newly created blogs. You are not encouraged to continue reading if your blog is old enough.
- Choose a blog title that contains keywords (keywords).
- Enter the keyword in the first line of the description meta.
- Create a meta description that contains phrases from the main keyword.
- Make meta keywords relevant to the title and meta deskrispi.
- Use a lightweight template.
- Submit your blog to search engines (Google Webmaster, Bing Webmaster, etc.).
- Submit your blog sitemap to search engines.
- Connect your blog with social networking sites (Facebook, Twitter, Google+, Linkedin, etc.).
- Make a pillar article (10-15 articles).
- Submit articles on your blog to social bookmarking sites (choose social bookmarking dofollow, min PR 3).
Entering the keyword in the first line of meta description aims to give emphasis to the main keyword of the niche that you shoot, of course the keyword must be relevant to the blog content as a whole.
Maximize meta description functionality by doing phrases. If you do keyword phrases very well in the future your blog is potentially enough to occupy top 5 Google Search. This is because each keyword gives emphasis to the main keyword and content.
Make meta keywords relevant to the title and meta deskrispi. Correct meta keywords can support off-page optimization activities that you do with relevant variations of link anchors.
Templates give a big hand with regard to your optimizations. Do not just attach importance to dynamic viewing, use a lightweight template. As recommended by matt cutts (head of Google's spam prevention team), website optimization can not be separated from loading the website.
Although search engines can track your blog's presence, it does not mean you have to be quiet and wait for them to come. So that search engines can find your blog faster, please go to the search engine.
In order for the future search engines can get to know your blog better, make sure after you verify your registration also sends sitemap (site map) in the search engines concerned.
The popularity of your blog on social networking sites can help your blog ranking in search engine results. This discourse is one of a number of changes to search engine algorithms, especially Google. Connect your blog with your social networking account to get backlinks and direct traffic from these social networking sites.
Make pillar articles to boost and maintain blog traffic stability. The pillar article is an article that demands special treatment (more optimization). In the process of blogging, usually not all articles get the same visit, therefore you need a pillar article to avoid the possibility of loss of visitors in sufficient quantities.
The new blog is certainly still a poor backlink as well as popularity. After you post the article, please submit the article to social bookmarking sites to get backlinks and direct traffic. Try to choose social bookmarking site dofollow and have a high Google Pagerank.
